• Latisha Grady

    Digital Asset Creator

      I use multiple-skills, creativity, and entrepreneurial instincts to create digital assets that help top producers convey their value to their target market .



    I use multiple-skills, creativity, and entrepreneurial instincts to help top producers convey their value via digital assets.


    What makes me stand out as an assistant? My personal entrepreneurial experience.


    Prior to discovering my digital marketing passion, from 2004-2007 I was self-employed as a multi-family investment sales consultant. I closed $6M transactions within this period (price point $250K- $2M). 2012-2013, I co-founded a natural hair company.


    These entrepreneurial experiences give me the soft leadership skills and instincts necessary to anticipate customer needs and assist Rainmakers and stakeholders at an above average level.


    My super-powers are persistence, ideation, project management, and writing.


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    The digital Content creator |VA

    Since 2016, I've served as a freelance virtual marketing assistant to online entrepreneurs, start-ups, and local real estate brokers. I'm experienced in content creation, WordPress, and SEO link building strategies like HARO pitches. For example, recent work include:

    Also, I am experienced with email marketing funnels (e.g., DRIP workflows), webinar set-up, Facebook ad set-up, WordPress web-page builders, and all other tasks associated with being a virtual executive assistant (e.g., email management, correspondence, research, etc.)


    In addition, I bring over seven years traditional executive administrative support experience.

    The Copy Writer

    Since 2016, I've served as a freelance copywriter for self-sourced & agency clients.
    Writing Sample 1

    Writing Sample 2

    Author: Goodbye Anxiety

    The Leader

    What makes me unique as an assistant? I'm a salesman of good ideas. And, I understand effective sales is about authentically meeting the needs of people, first. The best sales people are leaders. Whether operating as self-employed or employee, I've demonstrated leadership skills. From stepping up to take one for the team in order to get a real estate deal closed, to pitching and persuading the CEO of my company to do a fundraiser and become a sponsor for a charity I was passionate about (2011), leadership is part of my DNA. I'm confident this character trait will enable me to serve any client or employer with heart and at an above average level.

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    tribeOs | ExponentialU

    "1--I love how seriously you hold the ball when it's in your court.

    2--I love that you understand even a fraction of the ultra-complex work we are doing and how quickly you are learning.

    3--We'll always have problems so it's a huge relief that we are ready for them and you won't fall apart when we need you most.

    4--I'm learning to allow others to represent me to all my top contacts. You're making that easy.

    5--I love that you love new things and are taking quick action."


    "Latisha Grady is a focused and dedicated problem solver. We are particularly appreciative of her success in solving a technical interface issue between our website and new regional MLS software in the summer of 2016. She remained upbeat and undeterred until all of it worked correctly...we were in awe."


    Former CEO

    Prommis Solutions

    “I had the pleasure of working with Latisha on our Back on My Feet social responsibility initiative while at Prommis. I was very impressed that Latisha took the initiative, brought this compelling project to senior management and then, when we said, “ok,” she took the bull by the horns and ran the project for the entire company. Latisha has a bright future and is a great example of how success is really all about getting stuff done.”

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